Account-based marketing list building
Turn search queries and target domains into qualified account lists.
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What this use case means
ABM list building uses Google search and company lookups to expand a seed of target domains into a clean, qualified account list with the right contacts attached.
When to use it
- Use it at the start of a campaign when you have an ideal-customer thesis but need the actual accounts and people to target.
- Manual review is slow because the useful signals live across Google, Company, Email and related sources.
- Your team needs structured JSON that can feed a CRM, risk queue, SOC case, support tool, warehouse or AI agent.
How Encrata powers it
01
Capture the identifier
Start from seed domains or a search query for your target segment.
02
Run the lookup stack
Expand and enrich each domain into a company profile.
03
Score the result
Discover the relevant contacts and their roles at each account.
04
Send it downstream
Export the qualified list into your campaign tooling.
Implementation shape
Example payloadPOST /api/agent/google
{ "use_case": "account-based-marketing-lists", "input": { "google": "example_google", "company": "example_company", "email": "example_email" }, "fields_to_watch": [ "public mentions", "profiles", "legal name", "website", "headquarters", "email validity" ], "action": "in-list or out"}