Lead enrichment at signup

Turn raw signup emails into full person and account profiles before they reach sales.

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$curl https://encrata.com/api/agent/lookup -H "Authorization: Bearer YOUR_API_KEY" -d '{"e": "satya@microsoft.com"}'

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What this use case means

Lead enrichment at signup is about using Encrata to turn raw signup emails into full person and account profiles before they reach sales. The practical goal is simple: take the identifiers your team already has, enrich them with the right signals, and turn the result into a clear enrich-or-sync decision.

When to use it

  • Use it whenever a new user signs up with just an email and you want context - name, role, company, seniority and socials - attached to the record before a rep ever opens it.
  • Manual review is slow because the useful signals live across Email, Company and related sources.
  • Your team needs structured JSON that can feed a CRM, risk queue, SOC case, support tool, warehouse or AI agent.

How Encrata powers it

01

Capture the identifier

Capture the signup email at the point of registration.

02

Run the lookup stack

Call the email lookup to resolve name, role, company and social profiles.

03

Score the result

Score the result against your ICP and enrich the CRM record.

04

Send it downstream

Sync qualified profiles to the owning rep; route the rest to nurture.

Implementation shape

Example payloadPOST /api/agent/lookup
{
"use_case": "lead-enrichment-at-signup",
"input": {
"email": "example_email",
"company": "example_company"
},
"fields_to_watch": [
"email validity",
"full name",
"role",
"legal name",
"website",
"headquarters"
],
"action": "enrich or sync"
}

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